Federation Internationale de Football Association (FIFA) World Cup-2010 considered to be the greatest show on earth that takes place every four years will begin today, Friday, 11th June 2010, in the afternoon with a grand opening ceremony at 2 pm (local time) at the Soccer City Stadium in Johannesburg in South Africa

The 40-minute opening ceremony starts at 2:00pm (1200 GMT) Friday ahead of the opening match between hosts South Africa and Mexico. It will be beamed live in more than 215 countries, with an expected global audience of 500 million. The entire world has its eyes on the Soccer City Stadium at Johannesburg, where 85,000 fans will witness the extravaganza live, expected to be a one big night for the soccer fans. South Africa’s legendary trumpeter Hugh Masekela will jazz up the opening ceremony with American R-and-B star R Kelly and Soweto Spiritual Singers, but all eyes will be on the hot Colombian princess, Shakira, set to rock the big day with ‘Waka Waka’, the official 2010 World Cup theme song. Popular artistes Alicia Keys, the Black Eyed Peas, John Legend will also grace the event; so are some big names from Africa including Amadou, Hip Hop Pantsula and Hugh Masekela.

The 2010 FIFA World Cup has its own official music album.  The album, called Listen Up! features songs and performances by R. Kelly, Shakira, John Legend, and others.

R. Kelly wrote and will perform the official anthem of the 2010 World Cup, “Sign of a Victory.”

Total prize money on offer for the tournament was confirmed by FIFA as $420 million which is 60% more than last World Cup 2006. Each participating team will receive $1 million, each team exiting at the group stage will receive $8 million; thereafter the prize money would be distributed as; $9 million for round of 16, $ 18 million for quarter-finals, $ 20 million for semi-finals, $ 24 million for runners up and $30 million for the winner.

FIFA President Joseph S. Blatter launched his personal Twitter page, Thursday 10 June. Fans from all over the world will be able to follow the FIFA President’s views and opinions on the account “@seppblatter” throughout the 2010 FIFA World Cup™ in South Africa.